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DIG SOUTH Innovation Conference has ended
Thursday, April 27 • 1:00pm - 1:45pm
Breakout 6 | Salon 2 – Startup Dreams Can Come True: How Terminus Hustled to Grow 5X

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The sign of a SaaS startup's potential is when the company hits $1M in ARR. A best-in-class SaaS company gets to $1M in Year 1, grows from $1M to $3M in ARR in Year 2, and then grows from $3M to $9M in Year 3. Terminus just celebrated its 3rd birthday, and the company is on track to exceed those metrics. 

As Terminus is the original name for the city of Atlanta, the startup has quickly become a recognized brand for the technology community in ATL. Terminus has grown to 100 employees, graduated from the Atlanta Tech Village, and won awards such as #1 Best Place to Work, Startup of the Year, plus more than a dozen other accolades. 
In this session from Co-Founder & CMO Sangram Vajre will share the secrets to success at Terminus including building a new category for B2B account-based marketing, strategically raising funding, and the “magic triangle” of product-market fit. Session attendees will be eligible to win a copy of Sangram’s book “Account-Based Marketing for Dummies” plus gain new insights on how marketing can help fast-track a startup’s success. 

Speakers
avatar for Sangram Vajre

Sangram Vajre

Co-founder and Chief Evangelist, Terminus
Sangram Vajre has quickly built a reputation as one of the leading minds in B2B marketing. Before co-founding Terminus, a SaaS platform for account-based marketing, Sangram led the marketing team at Pardot through its acquisition by ExactTarget and then Salesforce. Since the Terminus... Read More →


Thursday April 27, 2017 1:00pm - 1:45pm EDT
Salon 2