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Thursday, April 27 • 1:00pm - 1:45pm
Breakout 6 | Grand 2 – Storytelling Through Products: How to Build a New Brand & Leverage the Right Marketplace

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Moderators
BM

Beezer Molten

President, Half-Moon Outfitters
As president and owner of Half-Moon Outfitters, Beezer Molten draws on his own experiences in the field to provide customers with the finest equipment and apparel for travel and sport in the outdoors. Molten works to build team spirit and exceptional customer service by encouraging staff to spend time outside, knowing that they will return with additional expertise which enhances the customer experience. Molten acts as buyer, selecting many of... Read More →

Speakers
avatar for Gene Cook

Gene Cook

CEO and Founder, MotorCrew Inc.
Gene Cook is an innovative general business manager and Product leader with extensive experience in consumer-facing marketplaces. Over a deep career at eBay, he led the new business group for eBay North America, overseeing $6B in annual sales while rapidly scaling successful initiatives across Collectibles, Art, Business & Industrial, Precious Metals and Sporting Goods. Previously at eBay, he led Product and Operating teams across Buyer... Read More →
avatar for Eric Holmberg

Eric Holmberg

Founder, Craftsman, J.Stark
J. Stark was founded on my desire to create something tangible. I’d spent the previous decade building digital representations of things – ghosts that would vanish the moment they were unplugged. It began as a rediscovery of my own potential and became something much greater. I learned it wasn’t about me. It’s about all of us. J. Stark products rely on the hard work of countless artisans, craftspeople and makers that... Read More →


Thursday April 27, 2017 1:00pm - 1:45pm
Grand 2 - Marketing Stage
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